A custom event is a virtual event that can be created from one or more existing events, filtered down by their properties. Custom events help in:
- Merging two or more events together into a single event. For example, "user signup" + "account created" can be merged as a single "signup" event.
- Filtering an event to create a new event. For example, users who have signed up from the website like: "user signup" or "account created" with property filter 'source' as "website".
Custom events provide flexibility to users to create their own KPIs on top of the existing granular events, relevant for their analysis. Let's look at how we actually create a custom event in Houseware.
Here is how you can create a Custom Event on your Houseware instance.
Go to the Event page through the left-hand navigation bar.
On the right-hand side of the search bar, select the + Custom Event button, which will navigate you to a new page to create a custom event.
After clicking the + custom event button on the events page, you will be redirected to a new page that will allow you to configure your custom event.
On this page, you can give your custom event a name and description and then select the events that you want to combine or filter to create your desired custom event.
Once you are happy with your events selected or filters on top of it, click on the 'Save' button. Your custom event will now show up under the Custom section on the Events page, as shown in the screenshot below.
Your custom event will now be ready to be viewed under the 'Custom Events' tab on the right-hand side of the Events page. These events can be used for both Trends and Funnel types of visualizations.
Updated about 1 month ago